🌿 The Fashion Tuesday Letter | Thursday 30 📩

Discover the latest in eco-friendly fashion, meet inspiring entrepreneurs, and join exciting challenges in our first edition of The Fashion Letter.

  1. On Running is growing rapidly. Can it do so sustainably?
    The 14-year-old sneaker brand has exploded in recent years. Its sustainability head has a plan for committing to responsible growth. They has the spotlight on circularity, less waste, more performance. The future of design is about products that exist in a loop – not a landfill.

  2. Sustainable Textiles”: what are next-gen materials, biobased materials and recycled materials? (When is a material truly recycled?)
    Biobased materials are (partially or fully) derived from biological sources such as plants, animals, or microorganisms and are produced using renewable natural resources instead of fossil-fuel based materials. They offer a sustainable alternative to traditional materials in various industries, including fashion.

  3. 40 years of London Fashion Week: Behind the scenes with the women who started it
    In 1984, London Fashion Week was held in a car park in Kensington - 40 years on it is at the top of every fashionista's diary. The legend Lynne Franks - who founded her own agency at 21 years old - was one of the masterminds behind London Fashion week. Meet the women behind this global sensation and also look at what has changed in the last four decades.

Patagonia

Yvon Chouinard (far right), Patagonia’s founder, got his start as a climber in 1953 as a 14-year-old member of the Southern California Falconry Club.

Patagonia is a pioneer in sustainable fashion, known for its commitment to environmental sustainability and circular economy practices. Their Worn Wear program encourages customers to repair, share, and recycle their gear, setting a benchmark for ethical business practices.

Nearly 50 years after Yvon Chouinard began his experiment in responsible business, ownership of Patagonia is transferred to two new entities: Patagonia Purpose Trust and the nonprofit Holdfast Collective. Every dollar that is not reinvested into Patagonia will be distributed as dividends to protect the planet. “Instead of extracting value from nature and transforming it into wealth, we are using the wealth Patagonia creates to protect the source,” said Chouinard. “I am dead serious about saving this planet.”

TO DIE FOR: Is Fashion Wearing Out the World?

Dive into the world of fashion with Lucy Siegle’s “To Die For”! This eye-opening book unravels the hidden truths behind our clothes, revealing how fast fashion impacts the planet and people.

Siegle’s witty and engaging style makes it a fun read while she advocates for a shift to sustainable and ethical fashion choices.

Perfect for fashion lovers who care about the world and want to make a stylish yet responsible impact! 🌿👗

Two Thirds

Two Thirds is a Barcelona-based brand committed to ocean conservation and sustainability. They use eco-friendly materials and have a made-to-order system to minimize waste. Each purchase supports ocean cleanup efforts, making their clothes as impactful as they are stylish. Explore Two Thirds.

Join the No New Clothes Challenge 2024

Pledge to buy no new clothes for 90 days to raise awareness about overconsumption and its environmental impact. This challenge encourages mindful purchasing and promotes a circular economy in fashion. Take the challenge.

Functional Fabric Fair Summer. July 16-17, 2024

Functional Fabric Fair Powered by PERFORMANCE DAYS®— is the premier marketplace in the United States where apparel CEOs, designers and product development executives source the most current innovations in high performance functional fabrics, finishes, trims and accessories from a carefully curated selection of fabric mills and branded technology companies—all presented in a sustainable/minimal waste exhibition through the use of bio-degradable, recycled and reusable materials.

Intergenerational knowledge in fashion & textiles — how clothing is more than aesthetics; it's about upholding cultural practices and amplifying knowledge & traditions.

In episode 315, you’ll hear from guests Amy Denet Deal, the founder of 4Kinship, a Diné (Navajo) owned sustainable artwear brand, alongside Sha’Mira Covington, Ph.D., interdisciplinary scholar-artist and Assistant Professor in Fashion.

Switching to renewable clean energy sources in textile production could reduce the industry's carbon footprint by up to 63%😮. This change, alongside implementing circular fashion models, has the potential to significantly decrease the environmental impact of the fashion industry, which currently contributes to about 10% of global greenhouse gas emissions” Source.

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